The following activity will help you recognise different writing styles and the appropriate contexts for using them.
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Read and compare four different types of business documents which you find either online or on paper. (Make sure that the materials you are looking at are produced by a reputable organisation that is likely to have a high standard of written English. If you wish, you may use the materials suggested on the Writing Style page of the CCOM101 course.) For example, this might be:
*A brochure
*A blog
*A company report
*A complaint form -
For each piece of writing, note down:
- The intended audience
- The purpose (or ‘message’)
- The context
- What style of language has been used
- How you have identified the style (e.g. has the writer used particular words, phrases or formatting typical of that style?)
- Why you think this style of writing is appropriate (or not) for the message and the audience
- Share your thoughts on one of these pieces of writing by replying to this topic.